![There's a water crisis looming. Big Tech and AI could make it worse](https://image.cnbcfm.com/api/v1/image/107343652-GettyImages-1241145011.jpg?v=1701837496&w=750&h=422&vtcrop=y)
Dubai, UNITED ARAB EMIRATES — A world rush for the following wave of generative synthetic intelligence is rising public scrutiny on an often-overlooked however critically necessary environmental subject: Big Tech’s increasing water footprint.
Tech giants, together with the likes of Microsoft and Alphabet-owned Google, have not too long ago reported a considerable upswing of their water consumption and researchers say one of many foremost culprits is the race to capitalize on the following wave of AI.
Shaolei Ren, a researcher on the University of California, Riverside, printed a research in April investigating the sources wanted to run buzzy generative AI fashions, akin to OpenAI’s ChatGPT.
Ren and his colleagues discovered that ChatGPT gulps 500 milliliters of water (roughly the quantity of water in a normal 16-ounce bottle) for each 10 to 50 prompts, relying on when and the place the AI mannequin is deployed.
Hundreds of thousands and thousands of month-to-month customers all submitting questions on the favored chatbot shortly illustrates simply how “thirsty” AI fashions might be.
The research’s authors warned that if the rising water footprint of AI fashions will not be sufficiently addressed, the problem may change into a significant roadblock to the socially accountable and sustainable use of AI sooner or later.
People participate in a protest referred to as by Uruguay’s Central Union (PIT-CNT) in “defense of water” in opposition to the dealing with of the nationwide authorities with respect to the administration of the scarcity of consuming water reserves in Montevideo on May 31, 2023.
Eitan Abramovich | Afp | Getty Images
ChatGPT creator OpenAI, half owned by Microsoft, didn’t reply to a request to touch upon the research’s findings.
“In general, the public is getting more knowledgeable and aware of the water issue and if they learn that the Big Tech’s are taking away their water resources and they are not getting enough water, nobody will like it,” Ren advised CNBC through videoconference.
“I think we are going to see more clashes over the water usage in the coming years as well, so this type of risk will have to be taken care of by the companies,” he added.
‘A hidden value’
Data facilities are a part of the lifeblood of Big Tech — and plenty of water is required to maintain the power-hungry servers cool and working easily.
For Meta, its these warehouse-scale information facilities that generate not solely the very best share of its water use but additionally the lion’s share of its power use and greenhouse fuel emissions.
In July, protesters took to the streets of Uruguay’s capital to push again in opposition to Google’s plan to construct a knowledge heart. The proposal sought to make use of huge portions of water at a time when the South American nation was struggling its worst drought in 74 years.
Google reportedly stated on the time the challenge was nonetheless at an exploratory section and burdened that sustainability remained on the coronary heart of its mission.
With AI, we’re seeing the basic drawback with expertise in that you’ve effectivity good points however then you have got rebound results with extra power and extra sources getting used.
Somya Joshi
Head of division: world agendas, local weather and programs at SEI
In Microsoft’s newest environmental sustainability report, the U.S. tech firm disclosed that its world water consumption rose by greater than a 3rd from 2021 to 2022, climbing to almost 1.7 billion gallons.
It implies that Microsoft’s annual water use can be sufficient to fill greater than 2,500 Olympic-sized swimming swimming pools.
For Google, in the meantime, complete water consumption at its information facilities and places of work got here in at 5.6 billion gallons in 2022, a 21% enhance on the yr earlier than.
Both firms are working to cut back their water footprint and change into “water positive” by the tip of the last decade, which means that they purpose to replenish extra water than they use.
It’s notable, nevertheless, that their newest water consumption figures have been disclosed earlier than the launch of their very own respective ChatGPT rivals. The computing energy wanted to run Microsoft’s Bing Chat and Google Bard may imply considerably increased ranges of water use over the approaching months.
“With AI, we’re seeing the classic problem with technology in that you have efficiency gains but then you have rebound effects with more energy and more resources being used,” stated Somya Joshi, head of division: world agendas, local weather and programs on the Stockholm Environment Institute.
“And when it comes to water, we’re seeing an exponential rise in water use just for supplying cooling to some of the machines that are needed, like heavy computation servers, and large-language models using larger and larger amounts of data,” Joshi advised CNBC in the course of the COP28 local weather summit within the United Arab Emirates.
“So, on one hand, companies are promising to their customers more efficient models … but this comes with a hidden cost when it comes to energy, carbon and water,” she added.
How are tech companies decreasing their water footprint?
A spokesperson for Microsoft advised CNBC that the corporate is investing in analysis to measure the power and water use and carbon affect of AI, whereas engaged on methods to make massive programs extra environment friendly.
“AI will be a powerful tool for advancing sustainability solutions, but we need a plentiful clean energy supply globally to power this new technology, which has increased consumption demands,” a spokesperson for Microsoft advised CNBC through e-mail.
“We will continue to monitor our emissions, accelerate progress while increasing our use of clean energy to power datacenters, purchasing renewable energy, and other efforts to meet our sustainability goals of being carbon negative, water positive and zero waste by 2030,” they added.
Aerial view of the proposed web site of the Meta Platforms Inc. information heart outdoors Talavera de la Reina, Spain, on Monday, July 17, 2023. Meta is planning to construct a 1 billion ($1.1 billion) information heart which it expects to make use of about 665 million liters (176 million gallons) of water a yr, and as much as 195 liters per second throughout “peak water flow,” in accordance with a technical report.
Paul Hanna | Bloomberg | Getty Images
Separately, a Google spokesperson advised CNBC that analysis exhibits that whereas AI computing demand has dramatically elevated, the power wanted to energy this expertise is rising “at a much slower rate than many forecasts have predicted.”
“We are using tested practices to reduce the carbon footprint of workloads by large margins; together these principles can reduce the energy of training a model by up to 100x and emissions by up to 1000x,” the spokesperson stated.
“Google data centers are designed, built and operated to maximize efficiency – compared with five years ago, Google now delivers around 5X as much computing power with the same amount of electrical power,” they continued.
“To support the next generation of fundamental advances in AI, our latest TPU v4 [supercomputer] is proven to be one of the fastest, most efficient, and most sustainable ML [machine leanring] infrastructure hubs in the world.”
https://www.cnbc.com/2023/12/06/water-why-a-thirsty-generative-ai-boom-poses-a-problem-for-big-tech.html