Sunday, September 21

Summary

  • Fintech in Africa is expanding quickly, but it’s trust and security which remain the deciding factors for long term growth.
  • Collaboration, smarter tech, and customer education will determine which platforms build lasting confidence.
  • Regulators are tightening rules, but fintechs must balance compliance costs with the need to stay innovative and competitive.

Deep dive

Fintech has become one of Africa’s fastest-growing industries. Mobile money used to be the main story, but the sector has now spread into digital banks, peer-to-peer lending, payment gateways, and even blockchain-based services. The market is expanding because people are moving away from cash and want faster, easier ways to send and receive money. The change has brought huge opportunities, but it has also created a new set of risks around security and trust. When millions of people start putting their wages, savings, and even business revenues into mobile wallets or apps, they naturally expect the systems to be reliable. If trust is lost, adoption slows. This is why trust and security are now at the centre of Africa’s fintech boom. It is no longer enough to be innovative, as companies have to be safe – and they have to prove it.

Why trust matters more than ever 

In the likes of Kenya, Nigeria, and South Africa, customers will not stay with a platform if they do not feel protected. Hidden fees, scams, or even a single fraud attempt are often more than enough to make someone switch to another service, and understandably so. The competitive pressure has forced fintech companies to adopt better fraud detection systems, build clearer terms of service, and improve customer support. Security has moved from being a back-end function to something that shapes marketing and user experience. Biometrics, one-time passcodes, and real-time fraud alerts are now built into apps as selling points. 

Regulators step in

Governments and regulators across the continent are working hard to keep up with the speed of fintech innovation. Ghana has been toughening its licensing rules, while Uganda has made stricter know-your-customer processes mandatory. Nigeria has also introduced more compliance checks to reduce money laundering risks. These rules are necessary because fraud and scams remain common. At the same time, they increase the cost of doing business. For small startups, meeting regulatory requirements can be a heavy burden. Getting the balance right is difficult. Regulators want to protect citizens, but they also want to encourage innovation and foreign investment.

The no-KYC debate 

One area where the debate around security and trust is especially visible is in the casino and online gaming sector. Casinos have long been early adopters of payment innovation. They handle thousands of transactions daily and need to be able to process deposits and withdrawals quickly. Traditionally, casinos were some of the first platforms to bring in strict KYC checks. But there is also another side of the story. For many customers who use casinos on mobile phones, they see no-KYC as offering more freedom over their iGaming. They value being able to play without handing over personal documents or banking details. At the same time, these casinos are not operating without safeguards. Reputable platforms use secure payment gateways and strong encryption to keep player funds and data safe.

The lesson for fintech is very clear, in that customers are not all the same. And these fintech companies need to understand these differences if they want to build services that people actually use.

Technology shaping security

Let’s take a look at security technology in more detail. Fraud detection is now powered by real-time monitoring. Systems can track thousands of transactions at once and flag anything suspicious before it causes real damage. Biometrics such as fingerprint and face recognition are becoming standard. Since most people in Africa use smartphones to access fintech services, mobile-based security is especially important. Blockchain is another area with promise. By making transactions transparent and hard to alter, blockchain can reduce fraud in cross-border payments. These transactions are often the most vulnerable because they pass through multiple systems and currencies. For remittances, which remain a huge part of many African economies, blockchain could be a game changer.

Educating customers

Even the best technology will fail if customers are not properly educated as to the risks. Many people using digital payments for the first time are not familiar with online scams. Fake SMS messages, phishing emails, and social engineering remain serious threats. Some fintechs have started running basic awareness campaigns, telling users not to share PINs, to double check URLs, and to enable security features on their phones. These may seem like small steps, but they make a difference. A customer who avoids one scam is more likely to stay loyal to the platform. 

The role of collaboration

Fraudsters exploit weak links. If one bank, fintech, or telecom operator has poor systems, criminals will move quickly. This is precisely why collaboration is becoming moree important. Shared databases of known fraudsters, common encryption standards, and joint reporting channels are being set up across the continent. Working together is not always easy, especially in competitive markets, but it is the only way to close gaps. A fragmented approach benefits criminals more than anyone else. 

The bottom line is, the more the industry collaborates, the stronger the defences will be.

https://www.africanexponent.com/trust-and-security-in-africas-expanding-fintech-sector/

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