Japanese investment firm Metaplanet has expanded its Bitcoin holdings with the purchase of 150 BTC, acquired at an average price of ¥12.57 million (approximately $83,000) per coin.
The total cost of the acquisition stands at ¥1.886 billion ($12.1 million), according to a statement released on March 24.
The latest addition brings Metaplanet’s total Bitcoin reserves to 3,350 BTC, accumulated at an overall cost of ¥42.22 billion ($270 million).
The average purchase price across all acquisitions is roughly ¥12.60 million ($80,200) per BTC.
Metaplanet Becomes Asia’s Largest Corporate Bitcoin Holder After Strategic Pivot
Since adopting Bitcoin as a core component of its corporate strategy, Metaplanet has rapidly emerged as Asia’s largest corporate holder of the digital asset.
The company has employed innovative financing methods, including stock acquisition rights via EVO FUND and the issuance of zero-coupon bonds, to fuel its BTC purchases without incurring traditional debt.
In March alone, Metaplanet redeemed ¥2 billion ($12.8 million) in bonds ahead of schedule and raised an equivalent amount through a new bond offering.
This approach has allowed the company to strengthen its Bitcoin treasury while avoiding interest-bearing liabilities.
The firm has set a goal to accumulate 10,000 BTC by the end of 2025 and has already acquired over 1,400 BTC in the first twelve weeks of the year.
Metaplanet tracks its performance using a proprietary metric called BTC Yield, which measures the growth in BTC holdings relative to the company’s fully diluted shares.
After surging 309.8% in Q4 2024, the metric has reached 68.3% so far in Q1 2025.
Meanwhile, the firm’s share price has skyrocketed by more than 3,000% since its Bitcoin accumulation strategy began, signaling strong investor confidence.
Metaplanet Taps Eric Trump as First Member of Newly Formed Advisory Board
Last week, Metaplanet announced the formation of an advisory board, with Eric Trump as its first member.
Trump, the second son of US President Donald Trump, has long been a crypto advocate who recently warned Wall Street to adapt to crypto or face extinction.
Metaplanet’s Strategic Advisory Committee would also comprise “influential voices, speakers and thought leaders” across the industry, the company added.
At the time, Metaplanet CEO Simon Gerovich praised Trump’s business acumen and support for Bitcoin, calling his appointment a major step toward the company’s mission of becoming one of the world’s top Bitcoin treasury companies.
Meanwhile, Eric Trump has also been involved in the family’s crypto venture, World Liberty Financial, which recently completed its second token sale, bringing total funding to $550 million.
He has revealed that his personal crypto portfolio includes Bitcoin, Ether, Solana, and Sui.
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