Major grocery store chains have been accused of probably deceptive buyers with worth promotions that provide little or no low cost.
Research by shopper advocacy group Choice suggests as few as one-quarter of buyers know whether or not promotional labels at Coles, Woolworths and Aldi truly characterize a worth saving.
https://thewest.com.au/business/retail/choice-confusing-price-promotions-leave-shoppers-in-the-dark-on-supermarket-discounts–c-14402006
