Tuesday, August 19

The rollout of Taylor Swift’s newest album is making headlines with more surprises for her fans, but it’s also a lesson in marketing for other performers. CBS News senior business and technology correspondent Jo Ling Kent has more on the Swift phenomenon.

https://www.cbsnews.com/video/a-look-at-taylor-swifts-marketing-strategy-as-upcoming-album-makes-new-headlines/

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